One show young ones 2017: BMW Connected 

Most bmw owners are not aware of the benefits that bmw connected offers them. we chose to show how bmw connected can enhance their experience by showing the relationship between apps that the consumer is already using.

 

BMW Connected + opentable

 

BMW Connected + Dark Sky

 

BMW Connected + TicketMaster

 

Placement

Concept and Art Direction: Lauren Wilhelm, Shea Van Sickler, Elise Ott, Mary Buzbee
Copywriting: Larissa Magera